Clairol Professional Permanent Liquid Hair Color offers 100% gray coverage with SOY4PLEX for more deep conditioning than the leading professional cream.

SOY4PLEX leaves hair deeply conditioned, with more reflective shine, multi-dimensional color and long-lasting results. Featuring a unified numbering system, Clairol Professional Permanent Liquid Hair Color combined Miss Clairol and Torrids to offer a variety of inter-mixable shades in 4 tonal families: Neutral, Ash, Gold and Red.

Key Benefits:

84% more conditioning than leading brands, 61% more shine, 100% gray coverage, long lasting, multi-dimensional, and same shade results with additional conditioning benefit of SOY4PLEX Technology creating healthy colored hair.

1. Deep Conditioning: Soy4plex conditions inside and out.

2. Long-Lasting Color: Soy4plex color molecules penetrate the cortex of the hair while smoothing out the outer layer of the hair helping to seal in color.

3. Reflective Shine: A deep conditioned outer layer of the hair forms a highly reflective surface for a healthy shine.

4. Multidimensional Results: Deeply conditioned hair reflects light to create a multi-dimensional natural look.

Clairol Professional Help Line: 1-800-221-4900

Hotlines are open from 8:30am to 8:30pm Monday – Friday and 9:00am – 6:00pm Saturday & Sunday EASTERN TIME.